Why Needle Movers Matter
I used to think breakthroughs came by waking up with a genius idea at 3am or meditating for four hours and hearing the exact words from a higher power.
I’ve recently discovered that real breakthroughs come from taking action.
But not just any old action: Needle-moving action.
What is a Needle Mover?
I googled it, and apparently the phrase “needle-mover” refers to the needle on a car speedometer.
So when you “move the needle” you’re accelerating your car forward in the direction you want to go.
Essentially, what I’m trying to say is, breakthroughs will come when you consistently work on the things that will actually move your forward, instead of actions that keep you stuck exactly where you are.
My needle movers for my business:
Grow my audience
Add a ton of value to their lives
Make offers to help them
These are all non-negotiable actions that I take every single day to move my business forward.
And they work.
A year ago, I wasn’t doing any of them. And I’m thinking “Why am I so stuck?”
Um, hello?! Changing the wording in my instagram bio won’t make my business take off.
But these needle movers have made all the difference.
What are the needle movers for your goal?
