DO SOMETHING

IMPOSSIBLE

TAKE THE CHALLENGE
  • Entrepreneurship

    ✔️ Blog every day for 2 years (July 21st, 2021)

    ✔️ Become my own boss full time (Sept 30th 2020)

    ✔️ Build a 6 figure/year business (April 30th, 2022)

    ⚪️ Build a 7 figure/year business

    ✔️ 1000 subscribers on YouTube (Dec 10th, 2021)

    ⚪️ 5000 subscribers on YouTube

    ✔️ Become a Certified High Performance Coach (Nov 16th 2018)

    ✔️ Coach an Olympic Athlete (June 1st, 2022)

    Health

    ✔️ Do 20 push ups in a row (Oct, 2019)

    ✔️ Do 50 push ups in a row (Jan, 2020)

    Adventure

    ✔️ Climb Mt Kilimanjaro (Sept, 2011)

    ✔️ Hike to Everest Base Camp (May, 2007)

    ✔️ Do a bungy jump (Jan, 2007)

    Personal

    ✔️ Speak on stage (Nov 19th, 2022)

    ⚪️ Present a keynote

    ⚪️ Write a book

    ✔️ Get a Psychology degree (Oct 2017)

    ✔️ Dance in an on-stage Salsa Performance (May 18th, 2024)

    ⚪️ Do a breakdancing windmill

    ⚪️ Master the moonwalk

    ⚪️ Compete in a Salsa competition

    ✔️ Land a backflip on a trampoline (May 1st, 2025)

    ⚪️ Land a standing backflip

  • Updated 4th Sept 2025

    I just performed in a Salsa and Reggaeton show this weekend and it was the highlight of my year so far! I’m about to run a really amazing challenge called Achieve Any Goal in 3 Days, which I can’t wait for.

    Goals I’m working on right now:

    7 figure business

    5000 subscribers on YouTube

  • Hey! I’m Sarah.

    I set goals to feel alive.

    Sweaty palms.
    Racing heart.

    Can’t think of anything else.

    Combining my background in Psychology with my training as a High Performance Coach, I help ambitious entrepreneurs, creatives and athletes achieve their goals.

    l created this blog to share behind-the-scenes of my own goals and help you push your limits. I'm creating what I wish existed for me to consume.

    People often ask if I’ll climb Mt Everest like my parents did in the 90's (as depicted in the 2015 film, Everest).

    While I’ve done a little bit of mountaineering (Kilimanjaro in 2011 and Everest Base Camp in 2007) what most people don’t know is that my late dad was also an entrepreneur. I feel most connected to him through our shared love of entrepreneurship and attempting the impossible in all areas of life.

    Ready to do something impossible together?

    Click here to get coached by me.

Goals Sarah Arnold-Hall Goals Sarah Arnold-Hall

Your Dream is Worthy

Your dream is worthy.

There, I said it.

Because Goal Shame is a real thing. And we ain't having it here.

If you want bucket loads of cash, awesome. Decide to go and get it.

If you want to cure Malaria, amazing. Decide to go and do it.

If you want to sing at the Superbowl, fab. Decide to go and do it.

Your goals don't have to be noble.

They just have to be authentic.

We could use some more authentic people in this world right now, amiright?

I heard the story of a hot-shot divorce lawyer who wanted to do something good in the world, so he quit his job to serve soup in a war-torn country.

Until he realized he would do a lot more good in the world by making millions divorcing people who would be happier divorced and sending all his money to people in need.

There is more than one way to do good in this world.

YOUR GOAL DOESN'T HAVE TO SAVE THE WORLD.

Admitting what you actually want is much more powerful than going after something you think you SHOULD want.

Being authentically you will serve the world 10x over.

So it totally doesn't matter what goal you have.

Just make sure you actually want it.

Once you've decided what it is you really want, I can help you create it.

I've got clients becoming full-time poets, creating 5-figure months, quitting their jobs, starting up businesses, producing music with Oscar-award-winning producers, buying houses, becoming influencers, selling their own art – it literally doesn't matter what you want.

Creating results is a skill you learn.

Once you understand it, you can apply it to anything.

You can create your dream.

Decide you're ready.

Or maybe decide it doesn't matter if you're ready or not.

It's Nike, baby. Just do it.

Book a consultation with me here.

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It's Just Another Goal

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In January, I hit 50 push ups in a row

I also injured my shoulder shortly after.

And since then, I've had issues pretty consistently. It affects my neck, shoulders, back and sometimes even my arm.

This month, it's been a lot worse. I don't know what is happening, and sometimes to be honest, I freak out a bit.

It's so easy to imagine the worst-case scenario.

But I AM UNSTOPPABLE.

And this is just another goal.

And if there's one thing I know how to do, it's crush goals.

Here is my plan:

  • Continuing with my physio and doing my physio exercises

  • Getting another doctor's opinion (my mum is a doctor but she recommends seeing another one too)

  • Working ONLY from my phone (where I can bring it up to my face and work from lying down).

  • If I absolutely HAVE to use a computer (for editing videos etc), I will plug in my laptop to a desktop screen I bought yesterday.

  • Working on limiting beliefs around it with my friend & coach Nicole Middleton

  • Switching to a standing desk

  • Spending more time walking and standing than sitting

  • Taking extra multivitamins and anti-inflammatories

  • Doing more meditations (to let go of any unexpected emotional pain that could be contributing)

  • Watching comedy & laughing more (to reduce any mental stress that could be contributing)

  • Working only 4 hours a day (coaching calls + creating content)

TODAY I REMIND MYSELF:

I am unstoppable

I am unshakeable

I am healing more and more each day

I am getting stronger every day

I love every cell in my body

This pain is only temporary

Now I'm taking this on like a serious goal.

Let's do this.

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What If Your Life Depended On It?

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If you had 24 hours to achieve your goal and your life depended on it, what would you do?

For real though – what would you actually do?

Your brain is going to tell you it's impossible.

That you can't make $5000 in 24 hours.

That you can't hit 1000 followers in 24 hours.

That you can't write a book in 24 hours.

But what if you HAD to?

Because it's like, the end of the world if you don't.

You'd do it.

You'd find a solution.

I asked my client this question last week. She told me it would take her MONTHS to find a new staff member for her gym.

Then in 3 days she had hired 2 new staff members and a potential intern lined up. Whaaaat!?

She made it non-negotiable. And suddenly all the solutions appeared.

What if you decided to me up on this challenge and come back tomorrow with results?

You've got 24 hours to create some magic, starting now.

Go.

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It Gets to Be Simple

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For the first year of my business, I was constantly frustrated.

I was fluffing around doing things that seemed like they were helping, but they weren’t.

So when I finally went full time, it was because I got crystal clear on the EXACT actions I had to do to create success, and I only did those things.

I stopped making my YouTube videos.

I stopped my morning routine.

I stopped watching free trainings.

I stopped thinking about what I ate or when I worked out.

I stopped anything that wasn’t absolutely 100% do or die essential to my success.

I zeroed in on ONLY the most important, non-negotiable tasks that would get me to my goal of being full time in my business.

Growing my audience.

Connecting with people.

Offering to help people.

For 90 days I didn’t do anything else.

I’ve actually got a spreadsheet that shows what I did every day for those 3 months. What worked, what didn’t, what I posted, when I posted it.

I simplified it to the only things that mattered.

Chances are, the goal you have isn’t complex to create either.

You don’t need any more information.

You know what you need to do.

It’s simply a matter of doing those things and not doing anything else.

Make a simple list of the non-negotiables that will get you to your goal. No extra fluff.

The do that, and only that .

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The Best Business Tool Ever

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2.5 years ago, I started my coaching business.

And I was fluffing around.

A lot.

I thought business was about all about logos and funnels and websites.

But I was missing THE most important thing.

Connection with actual humans.

You. have. to. talk. to. human. people. every. day.

When I finally figured that out (and then actually did it), I built up a full-time coaching practice, making consistent income every month, paying all my bills, saving money, never needing to go back to work for someone else.

Even now, reading that back, I'm like PINCH ME. I've honestly dreamed of this since I was 16.

Here is the best business tool in the entire world: connect with humans & offer to help them.

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Impossible Certainty

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I'm so damn certain the impossible is achievable.

Because I'm surrounded by people doing impossible things, every day.

My client Matheson doing a pendulum swing aka RUNNING on a vertical rock face, 1000 feet up.

My mum completing the 7 Summits (the highest mountain on every continent) by her 50th birthday.

My giveaway winner 11-year-old Yve designing a jewellery line that is getting more demand than her team can physically handle.

My boyfriend Daniel, starting his second successful Escape Room in a year with zero prior experience.

My client Chanelle who invented a peak performance coffee that gives you all the hype without the jitters.

There's literally no way I could list all of the people in my life doing impossible things.

This list would be a mile long. You're all epic and inspiring AF.

Here’s the deal:

If you want to do impossible things, surround yourself with people doing impossible things.

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Matheson Brown: Another Impossible Feat Accomplished

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My friend-turned-client Matheson Brown has officially done something impossible!

Just over a year ago, he told me his idea that he wanted to go from an amateur climber to a professional-level climber in a single year.

This is UNHEARD OF.

He didn't know if he could pull it off.

His gear was stolen.

He dislocated his shoulder.

COVID meant no climbing for 3 months.

But this is the same guy who broke a world record on the 140-day long Appalachian trail in 2018.

I had faith in him. We worked on his publicity together and sponsorship opportunities. We worked on how to stay safe when your mindset has no limit but your body does.

And today, he completed his relentless three-day-long climb of Half Dome (750 vertical-meters of pure rock) in Yosemite.

People train their whole lives for this. And he did it in a year.

He did what literally no one has ever done before.

And he's made a documentary about it.

There is literally no such thing as impossible.

We're all capable of doing impossible things.

"It's not that I don't like being comfortable. It's just the lowest thing on my priority list." – Matheson Brown

Follow his epic journey here.

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Back to 100

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One of my impossible goals is to hit 100 push ups in a row.

When I set this goal, I had never even done a push up in my life.

And that's exactly why I wanted to do it.

I wanted to show myself that I can do something that is literally so out of reach from my current reality.

In January, after a ton of training, I did FIFTY in a row.

A girl who for her entire life literally couldn't do even ONE.

YOU GUYS I DID 50!!

And then I promptly injured my shoulder.

It's slowed me down, but it's not going to stop me. 

It's been 5 months since I've done one single push up.

But I've been working with an amazing physiotherapist.

And last week, I did my first half-push up.

It's not much.

But it's progress.

And she says she thinks I will be doing full push ups by the end of September.

So Internet, get ready. Because my 100 push ups challenge is coming back at you!

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My September 2020 Goals

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September 1st – it's the first day of Spring! (At least in the Southern Hemisphere where I am!).

Spring means new beginnings, regenerating, budding, and growing.

With that in mind, I have decided to revamp the way I do things a little bit this month. Here are my September goals:

  1. Do less, to have more impact.

    This is based on the Pareto Principle: 20% of the work you do will give you 80% of your results.

    So I want to spend more time this month focusing on that 20%.

    I want to create shorter, more meaningful to-do lists.

    Less crowded calendar with better, more important things scheduled.

    Fewer social media channels, with better content.

    The way I will measure this is by how I FEEL throughout my day. Am I stressed, rushed, and anxious? Or am I calm, prepared, and at ease?

  2. Get the most important things done in the morning.
    Because I'm a night owl, I have always thought that mornings aren't my best time. But really, a productive morning means that I can spend my favourite time – the evenings – doing what I want to be doing.

  3. Run 3x a week.

    Last month I ran 2x a week, which was great, but I definitely feel like I'm ready to take it up a notch. 3x a week is going to be an extra challenge, I think!

  4. Apply what I learned in my YouTube course to my videos.
    Now that I know what to do, I need to actually DO it! Each week, I am going to apply one new *important* concept to my videos. (I will continue to put out a video every Friday).

  5. I was trying to think of a fifth one and then I realised that the entire idea of this month is to reduce! So number 5 is to focus my attention on the first 4 goals rather than spreading myself too thin.

What are your goals this month? Let me know in the comments!

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My August 2020 Goals Review

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August is almost over, and I hit my goals this month again, woohoo! Here’s what happened:

  1. Run 2x a week
    Complete! This was a lot easier than I thought it was going to be. I really enjoy not putting these on specific days of the week, but allowing myself to choose a day when the weather is lovely and I'm feeling energized. Next month I'm ready to take this to the next level and exercise more!

  2. Put out a YouTube video every week (and start a video release “day”)
    Complete! I decided Friday is my release day (and I made a little banner on my YouTube to say "new videos every Friday" to keep me accountable!). I put out four videos this month on Fridays, EVEN though I wasn't 100% satisfied with them. I decided it's more important to stick to my publishing time than to have absolutely perfect videos (not that any of my previous ones felt perfect either!).

  3. Show up every day in my Facebook Group with mega value
    Complete! I posted in there every single day. I always tried to ask myself, "how can I add more value?" and then on the posts I added something extra, they always got responses saying they were impactful. I've been doing a lot of thinking about how to make this group the most supportive group on the internet, and I'd love your feedback so let me know what you'd love for this group to have/do!

  4. Learn the YouTube Algorithm
    Complete! I studied my YouTube course and now the fun is to apply everything I've learned to my next videos. I also gained 84 subscribers! That might not seem like much, but these last two months it's moving faster than ever before. As of today, I'm on 684 subscribers. #celebration!

  5. Create a way to make my work more environmental/sustainable/contributing to climate action
    Complete! My business all online and it's service-only (I don't sell any physical products), so I thought I wasn't producing much waste. However, I realised that when I'm coaching, I write A LOT of notes. Pages and pages. I probably use thousands of pages every year. That's not only tress, but bleach and chemicals to make the paper white. If I make the simple switch to electronic notes and if absolutely necessary, notes on recycled paper, then I will definitely be making my business as eco-friendly as possible. (P.S. if you've got more tips for making an online business even more eco-friendly that I haven't thought about, let me know!)

How did your August Goals go? Let me know in the comments!

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