Posts in Motivation

Tomorrow is my sister Helena’s 17th birthday, and we celebrated together with our mum by going out for dinner this evening since I’m leaving NZ tomorrow. 17 is a wonderful age. So close to adulthood, yet still in childhood. Feels very Peter Pan to me! We ate delicious vegan food and played a balance game that had us in fits of laughter.

Birthdays have always been so special to me, because not only do you get to celebrate someone’s existence, but it has the magic of a Fresh Start. You know, that feeling that THIS IS IT, this is the time when you will become the person you want to be, or finally learn violin, or stop biting your nails, or start exercising. Am I the only one who feels this spark of magic? I can’t be, because I think the magic of the Fresh Start is what makes so many people set New Years Resolutions, or want to start their diet on a Monday, or when they move apartments or jobs or schools. Birthdays are one of those too. Of course, it’s actually arbitrary and sometimes the Fresh Start is used as an excuse not to begin right now, but when you’ve got the opportunity of a Fresh Start, why not use it?

If you’ve got a birthday or another Fresh Start opportunity coming up, what change will you make?

P.S. Happy birthday, my beautiful sister! Thank you for always being there for me and making me laugh <3 The world is a better place because you are here! xx

Our deepest fear

“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure.” – Marianne Williamson

I speak to so many incredible people who have shoved their impossible dream in their sock drawer hoping no one will ever find it, because they are terrified of their potential. Having great potential means the opportunity to fulfil it, and I get it, that’s ridiculously scary. What if we fail?

My heart aches for all of the people in history who never got a chance to try to fulfil their potential. The the enslaved, the oppressed, and the neglected. If you are reading this, you are one of the first people in history to have the opportunity to even try to fulfill your potential. Not only history, but also one of the few people alive today with the opportunity, the resources and the freedom to try. Most people – almost all people – have never had the chance to fulfil their dreams.

So here’s my question to you: Will you honour all those who have gone before you, all those who are here today, who could not or cannot try to achieve their dreams? Will you do what they dreamed of doing? Or will you sit in your moldy flat and watch Netflix all day?

You are powerful beyond measure. Use it.

Lost a day

We actually lost a day coming to NZ because of the time zones, so Wednesday didn’t really exist in my world! I’m posting this afterwards though - now that I’m in NZ and have wifi. On the flight I spent most of the time listening to podcasts, as well as brainstorming business ideas – I an idea that I want to release some of my exclusive content that’s usually just for my paying clients. It will be coming your way soon 😍 

If you’re a podcast person, read on. If not, feel free to skip this blog and check out another one of my many, many daily blogs (I’m blogging daily for two years straight!).

The podcasts I listened to and my takeaways:

The Life Coach School Podcast, Episode 190: Lessons from Frank Kern.

I am OBSESSED with this podcast. At first I thought it would be so cheesy because the name “The Life Coach School” is super generic. But now I’ve listened to dozens of episodes and it’s totally changed my outlook on many things, money in particular. I can’t recommend it enough, whether if you’re interested in Life Coaching or not. This episode was a Frank Kern is an online “Every business problem is just a math problem.” - Brooke Castillo (she’s the creator the Life Coach School). I love this so much. It’s really just a numbers game - e.g. how many people, how many goals, how much value, how much profit, etc. Everything else is just drama. And when you can focus on the marketing like it’s just math and drop the drama then you can let go of the stress and get back to actually helping your clients or customers. I needed to hear this!

Magic Lessons, Episode 208: ‘Leap into the Fire’ featuring Martha Beck. 

Paraphrasing: “They told me I was throwing my life away if I had this baby. And I said yes, I am throwing my life away, and thank god because it was awful.”

I’ve never heard “throwing your life away” used in a positive sense before. How amazing is that? Maybe throwing your current life away is the best thing you can do right now. Makes me think about the things in life that might need throwing away. Expired ideas, beliefs, values, even toxic relationships.

Lewis Howes, The School of Greatness Podcast: Marianne Williamson on Running for President.

As a NZ citizen, I don’t have the ability to vote in the US election, however, I am really excited about Marianne running for President. She would be phenomenal. I’ve followed her as a spiritual teacher for many years, and my mum used to have her famous quote on the wall as a kid.

These words I can recite from heart:

“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light not our darkness that most frightens us. We ask ourselves, who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be?”

One thing I adore about Marianne is that she really knows what she’s talking about. She didn’t just wake up one morning, cut and past a few ideas together, and decide to run for president. She has been doing her incredible work for over 50 years! She essentially wants a moral revolution. She wants to begin a Department of Peace in the government. She wants free education. She wants rights for women and people in poverty. Marianne, I hope you win!

MotivationSarah Arnold-Hall
Results are in

A while ago, I asked you guys what you thought the personal development capital of the world is (because wherever it is, I want to move there!), and I want to share the response I got. So many people responded to me on Instagram, and almost no one said the same thing! However, of all the answers I received, California seemed to have the most votes – Los Angeles, San Fransisco and Hollywood received votes.

Can you see me moving to Cali? Let’s see what happens!

Before and after
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Let’s talk COMPARISON. I don’t endorse spending your time comparing yourself to others and their success, but when you’re aiming for impossible goals, it can be easy to think about the end result (and the people who have that end result) and compare yourself to them. I’ve got a video coming on this soon, which I’m pumped to share, but today I want to share a different perspective on comparison.

Today I had a light bulb moment – instead of fighting comparison, use it to your advantage.

Instead of simply “stop comparing yourself to other people”, I want to flip that to “stop comparing yourself to other people’s today.” Start comparing yourself to other people’s beginnings.

My biggest inspirations before and after. Brendon’s is about 20 years difference, Janni’s is about 7 years difference.

Where could I be in 7 or 20 years? Where might you be?

If you are really going to compare yourself and you’re at the before stage, then compare yourself to someone else’s before stage. It might show you where you could be after! Turns jealousy into motivation real fast.

Move Mountains

THIS STRUGGLE ISN’T EVEN ABOUT YOU. It’s about building your success story. It’s about inspiring others. You think your struggle is about you. But it’s really about your legacy. It’s about the lives you’re going to touch with the story. It’s about the people you don’t even know are watching you, who are being inspired. It’s about the impact you’re going to have on the world by overcoming this. It’s about taking every tiny, seemingly inconsequential choice and adding it up to achieve your mission.

Everything you’re struggling with – just remember it’s about something so much bigger than you.

You’ve been assigned this mountain to show others it can be moved - Mel Robbins.

Go and move it.

- Note to self.

How Bad do you want it?

When you set an impossible goal, you decide that you’ll do whatever it takes to reach it. It’s part of the deal.

And then there’s actually following through with it, which is a whole different story.

These last few weeks I’ve really been asking myself, how bad do I want it?

How bad do I want to build my dream life?

It would be so much easier to live a life in my comfort zone. But I don’t just want to live a comfortable life, I want to live an extraordinary life. 

So for the next few weeks, I’m working 80 hour weeks to crush my debt, so I can start getting hella serious about my goals that require cash to boost them.

There was a time not long ago I would never have uttered the word debt to my friends, let alone the entire world online! But committed to authenticity, and to me that means not holiday back parts of the truth.

I’m SO PUMPED to start putting 110% into my impossible goals, starting with my finances.

How serious are you about your dreams? Are you willing to not just say you’ll do whatever it takes, but actually do whatever it takes?


On Friday, after writing down everything that’s happening in the next month, I had a few hours of ‘oh my gosh there’s no way I can possibly get everything done I need to get done, I’m going to have to drop some things off my plate.' I got so stressed I cried.

And then I went for a run. And I remembered what Tony Robbins said that he does on a run. He says “I’m fucking unstoppable. I’m fucking unstoppable.” Over and over and over. I tried it. That is POWERFUL. By the end of my run, I was in a whole new mindset.

Creating success is not a question of lowering the bar. It’s a question of increasing your effort.

I decided that this is actually a challenge, to see if I’m capable of crushing a million things on my list. To see if I can handle every plate I’m spinning (spoiler: I can and so can you).

Where are you backing down in your life right now, where it’s really a call for you to step up?

That image is now my phone wallpaper. Please screenshot it and use it as yours, and most importantly, say it out loud whenever you see it, to remind yourself that you are fucking unstoppable.

She did the impossible

I’m so excited to introduce you to a huge inspiration of mine, Megan Eddings - the founder of Accel Lifestyle, an eco-friendly, ethical activewear company. This video is a sneak peek of a full length 30 minute training inside Impossible Incubator.

Megan is a creative chemist who did something that people in the apparel industry thought was IMPOSSIBLE. She invented an anti-microbial fabric that doesn’t smell, even when you sweat in it - and what sets it apart from every other anti-microbial fabric is that STAYS that way. It doesn’t just work for the first few washes - it works FOREVER. But that's not even the only impossible thing she did - her entire brand is completely ethically made in the USA, zero sweatshops involved, AND is eco-friendly and plastic-free. Everyone told her there was no way she could make it 100% sweatshop free, but where there’s a will, there’s a way, so she did it!

Megan has won several business awards for her innovations, has been highlighted in Forbes magazine, and was a TOP 3 National Finalist in an Inc. Magazine competition.

May 24th is even proclaimed 'Megan Eddings Day' in Houston, Texas for her philanthropy work!

“Nothing is impossible. If they can do it, I can do it.”

What a superhero! Can we officially call her IMPOSSIGIRL?

Follow Megan on Instagram: @megand1431 and @accellifestyle

Thank you Megan for changing the world and inspiring me to keep trying to do the impossible. I can’t wait to get my hands on some Accel Lifestyle apparel!

Check out the rest of the interview inside Impossible Incubator!

Personal Development Capital of the World

If you want to do fashion, you go to New York.

Country music? Nashville.
Film? London.
History? Rome.
Acting? Los Angeles.
Technology? Silicon Valley.
Plastic Surgery? Beverly Hills.

Where do you go for Personal Development? My hunch says Los Angeles. But I've personally seen LOADS of events in Phoenix, Arizona (and been to one there myself!). I’ve been told Sedona, Arizona is also packed with spiritual events.

Why am I asking? Well, if you are really serious about acting, you don’t choose to live in a small town.

You do whatever it takes to move to Los Angeles (or London). It shows you’re serious. It puts you at the best chance of a breakthrough.

So, if you really want to throw yourself into Personal Development, where do you go? SO much of it is online now. But that doesn’t beat personal, face to face events and connections. You can still be online in the capital city - so why not move there?

My UK visa will end in July. And then what? The world is my oyster! I could move almost anywhere. So I’m seriously considering moving to the capital of Personal Development - wherever that is!

Any idea? Leave me a comment by clicking on the title of this post!

The best job ever

For a long time, I’ve used strategies that have worked for me to make major changes in my life, but I haven’t been sure if it’s just ME. Maybe they only work for me and the way that I think about the world. But then I share them with my clients, and suddenly they can change a habit they’ve been struggling with for years. Or they can do something they thought was hard, and make it easy. That’s the best feeling in the world, knowing that my work is impacting my clients’ lives. That’s why I LOVE being a coach. I get to help other people create a live that they love, overcome their fears and bad habits, change their mindset and watch them grow. And I learn SO much from them.

Coaching feels like the best job in the whole world.

Before I found coaching, I was really, really, really unsure about what I wanted to do with my career. I’d studied psychology, philosophy and religious studies and film at University, but I didn’t know what I wanted to do with that degree. I remember, even as a young kid, really resisting the idea of a 9-5 job. “Wait, so I have to work for someone else, doing whatever they say, whenever they want, taking up most of the hours of the week?"

But I also remember being so embarrassed because I thought people would think I was spoiled or ungrateful or lazy if I expressed how backwards I thought the 9-5 system was. Don’t get me wrong - I work hard. I put in far more than 40 hours a week into my business. But I LOVE it. And I do it whenever I want - in my pyjamas, or at a café, at any time of the day or night, in any country in the world. I report to myself, building my dream.

I truly feel that every one of should get to feel like we have the best job ever? I’m unapologetic now - I think the 9-5 is awful. Not that working from 9am till 5pm is awful (I’ve got nothing against those particular hours) but that the SYSTEM of it is awful. The way so many people feel “trapped” into it. Is that what we should be aspiring to?

I don’t totally pay all of my bills with my business yet. I also do some freelance work too. But as a freelancer, I still run my business, and I’m still my own boss, and I still choose my work hours. I love freelancing!

Working for myself didn’t just fall into my lap. I’ve also had some pretty horrendous work experiences in the past (so bad that a psychologist almost diagnosed me with PTSD - a story for another day!). I’ve had to work really hard at making this lifestyle work. It’s been a long process, but I’m still here. If you guys want to hear more about my journey to becoming my own boss, let me know! But for now I want to leave it at this: If you want to have the best job ever, go out there and MAKE IT HAPPEN.

And if you want help with that, send me a message or a DM, I’d be happy to chat about it with you <3

The day I almost gave up
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Today was the first day I’ve questioned if I should write my daily blog. I'm on day 48 of 730, and I was thinking “ah, nobody is probably reading it, and I don’t feeeeel like writing one today, no one will notice if I skip a day… ugh, why on earth did I commit to two years?!” But that right there is EXACTLY why. Because if I hadn’t publicly committed to blogging, today would have been the day I gave up. But instead, you’ll see me still writing it in June in 2021. I hope that by then my images are FAR better (I cringe at the state I’m uploading them in now, which is why one of my September Goals is to photograph 5 high resolution shoots for my blog posts that I am proud to share!). I’m also hoping by 2021 I’ll be impacting more readers, my content will be more and more valuable everyday and I’ll be faster at writing. But for now, I’m so grateful I’ve made this goal of 2 years. It’s time to SHOW UP, and not give up at the slightest feeling of procrastination.


So instead, today has been a day of editing, creating and pushing things FORWARD! (My mantra: don’t be productive, be progressive).

I’m SO ready to start creating YouTube videos regularly, so I’ve been working on my Youtube space - it currently looks like that mess in the picture above! I want to create a space that will remain set up so I can just set up my camera and hit record. I'm planning to put up either a wall of photos or a massive photo inside a huge frame I have. I also ordered a tripod that is multipurpose for both iPhones and DSLR cameras (my last videos have been filmed with my camera balancing on a stack of books, a weetbix cereal box and some PS4 games, to get the height just right!).

I’ve also been editing my latest Masterclass for Impossible Incubator, it’s currently exporting, woohoo! I’m actually going to give you all a sneak peak of it, even if you’re not inside Impossible Incubator yet. Keep your eyes open for it!

Sarah, how are you so positive all the time?

Sometimes my coaching clients try to give up on their impossible goals (notice I said try - do you think I let them?). They originally come to me brimming with excitement and anticipation about their impossible goal. Of course, in the beginning it’s easy to feel that way. But over time (and usually, as their deadline begins to loom), they become discouraged because it doesn’t seem like they’re going to achieve it.

I totally get it. Of course I’ve wanted to give up before too. It can be hard to keep your spirits up when you set a massive goal that just seems like it’s BEYOND impossible now that the deadline looms.

But that’s not true. We’ve all heard cases of people who’ve made millions in just a few days, or lost a ridiculous amount of weight in a month, or a fantastic opportunity came out of nowhere right before all seemed lost.

I mean, come on guys. You’ve seen the movies - the hero doesn’t ever achieve the goal easily with loads of time to spare (if that’s the case, your goal was too easy). That wouldn’t make a good story. They have to rush to Mordor with only JUST enough time to throw the ring in Mount Doom. They have to have a classic “follow that taxi!” car chase and sprint through airport security with only JUST enough time to get a kiss from the cute American girl.

But they NEVER EVER EVER give up on their goal.
EVEN if it doesn’t happen on the exact timeframe they desire.

No one wants to hear the story of the person who set a goal and achieved it with no struggles or problems. They want to hear about the epic journey, when all hope seemed lost but the hero pushed on through!

I was just listening to the fabulous Brooke Castillo on her podcast, and she shared something I thought was pure genius.

She said that you have to look at your goal the way you’d look at children walking. When a child is learning to walk and they’re stumbling and falling all over the place and they’re taking longer to learn than the other kids, we don’t ever doubt that they will walk. Not even for a second.

We’re not thinking, “I don’t know, buddy. You might not be a walker.”

No way!

It doesn’t even occur to us that we could give up on a child learning to walk. Of course they will walk! Even if they’re 4 years old and they STILL haven’t learned. We might try some different tactics. But we’re not giving up.

I’m paraphrasing, but Brooke’s point was this:

So, what if you believed in your goal the way that you believe in children learning to walk? What if you had no doubt , not even for a second, that you will achieve it? How would that change the way you show up for your goal?

I don’t give up on my impossible goals. I just don’t.

And I often get asked, how are you positive all the time? I’m not positive ALL the time. But I don’t give up on my goals because I KNOW I can achieve them.

Right now, 100 push ups seems a world away, when I can only do 10. But 3 weeks ago, I could do zero. So I’m not giving up. 100k Youtube Subscribers seems CRAZY when I’m currently at 264. But I set goals that feel impossible because how damn good is it going to feel when I finally get 100 push ups, and 100k Subscribers? It’s not a matter of if, only a matter of how much I believe in it. Because our thoughts become actions and actions become results. If I stop believing in my goal, (thought) I won’t take action and I won’t get the results.

It’s fully in your hands. Henry Ford was right: whether you think you can, or you think you can’t, you’re right.

My vision board
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Ah! Sharing my vision board kind of makes me nervous. All of those “What will people think of my dreams? What if they think I’m silly?” thoughts come up.

But I get so inspired and motivated when other people share their vision and their dreams, so I want to do the same. Hopefully you get value from me sharing my dreams!

Why did I create a vision board? (Or what even is a vision board?!)

By being able to see and visualise my goals and dreams, I am inspired and excited to action more often. That’s really the whole idea - to create a visual representation of your goals so you’ll feel inspired to take action.

I created my board using Pinterest photos and putting them together in a collage on Canva (not sponsored, haha!).

Here’s what the photos on my vision board represent:

  • Creating a podcast

  • Doing loving-kindness meditation

  • Having deep connection with friends (while having a cup of tea!)

  • Sharing my message on stage

  • Filming videos for Youtube

  • Doing 100 push ups

  • Relaxing (I’m working on taking time out from work!)

  • Reaching 100k subscribers on Youtube (subscribe here!)

  • Working from an inspiring home office

  • Creating & selling a personalised life planner (has been a dream for years!)

  • Running a retreat in Fiji

  • Having a deep connection with my partner

  • Writing in my gratitude journal

  • Attending a Tony Robbins Unleash the Power Within event

  • Rescuing animals from slaughter

  • Going to my coaching recertification training in California in 2020

Of course, this vision board doesn’t represent my entire life’s vision, nor does it portray every aspect of the best human I want to be (for example, it doesn’t show core values, beliefs or purpose).

Even as I’m writing this, I feel like I need to give an explanation for what I want, as if desiring to live my best life is wrong in some way (hello there, people-pleasing brain).

But no. I’m unapologetic about wanting to live my best life, and to help others live their best lives too.

Do you have a vision board? Let me know in the comments (you can comment by clicking the title of this post!).

and she's only 22

Have you ever heard the saying, “you’re never too old to follow your dreams”?

It’s great advice. But if you’re like me and you’re relatively young, you probably think you should wait until you’re older or have ‘more experience’ before you can really do what you want to do. Wait until you’re 30 because THEN you’ll be good enough.

Major imposter syndrome, right?

My age used to be my biggest hang up in following my dream to be a life coach.
I thought, “who in their right mind would want to hire a 22 year old life coach?”

Well, as it turns out, people - young and old - do want to hire me, because I’m actually great at what I do.

But I still had imposter syndrome.

“I’m only 22” just kept playing in my head over and over and over.

Who would hire me? I’m only 22.
Why would they want to work with me? I’m only 22.
Who will take me seriously? I’m only 22.

Until one day, I was at a life coaching event and I overheard someone say about me:

“…and she’s only 22!”

That little ‘and’ made all the difference.

“She’s doing all this amazing stuff, and she’s only 22! I wish I had started at 22. Imagine where she’ll be at 40!”

Suddenly, it was like the cloud cleared in my head.
Ohhhh! My age could be viewed as an advantage.

A tiny shift in perception can change the way you see your whole world.

You’re never too old or too young to start. Your experience is valid, just for being you on this earth, you have wisdom and gifts to share with the world. And honey, this world could use every little bit of help it can get!

So next time you’re feeling inadequate, remember that it’s your own bullshit talking and you get to CHOOSE how you see yourself. Even if you’re only 22.