Embrace The Hot Mess

My success philosophy is not about a perfectly executed plan, but about embracing being a total hot mess.

For example, one of my goals in July is to hit 600 subscribers (and I started on 487 at the beginning of the month).

Yesterday I had 92 left to go, with 13 days left of July. That means I need just over 7 people per day.

I could have thought about SEO, and click-through rate, and hashtags, and other technical jargon.

But I realized that since I don’t have any of those skills right now (and I don’t have a clue how I’ve got any of my previous subscribers), I would have to get creative.

I made an epipahny list (a game where I keep coming up with solutions until I have an epiphany).

1. Go knocking door to door in my neighborhood and just ask people to subscribe

2. Post on my private Facebook profile asking for subscribers

3. Message all of my friends individually and ask them to subscribe

4. Go out in public, like to the mall, and straight-up ask people to subscribe

5. Offer a promotion exchange (you share my channel, I’ll share yours)

6. Pay for ads

7. Make my own YouTube support group on Facebook

8. Ask my sister to share with her Snapchat following

9. Reach out to our local newspaper and get a story printed

10. Go to a networking event and connect with lots of new people

I decided to start with number 3, then number 5 and now number 8.

So far, in the last 24 hours, I’m up by 8 subscribers. Not bad, considering my goal was to hit 7 per day.

These solutions aren’t long term solutions to growing my YouTube channel. But what they are, is a creative way for me to solve my problem right now. As my channel grows, I will likely use more traditional, effective methods of growth. But I’m not there yet. So for now, just doing something is good enough.

That’s got to be one of the biggest mental shifts that I’ve made when it comes to achieving my goals: that in the beginning, you just have to fly by the seat of your pants and be a total hot mess.

You can do all the fancy techniques later.

Right now, you just have to get out there and DO SOMETHING.

(P.S. help me be the hot mess & subscribe to my channel here!)

Sacrifice

Yesterday I got invited to do something impossible: canoe across Canada.

• 7000 Kilometres.

• 5 months.

• 4 people.

• 2 canoes.

• Filming a documentary.

How epic would that actually be?! Can you imagine how hard I would have to push myself? The feeling of completing something that far out of my comfort zone would be amazing.

I almost said yes. I mean, come on. Canoeing across Canada would be epic, and definitely give me some street cred. The FOMO is real.

But you know what the real fear of missing out is?

The fear of missing out on the goals I have already set for myself.

I would have to put my own impossible goals on the back burner.

And I committed to my goals no matter what.

✅ Climb Kilimanjaro

✅ Meditate daily for 365 days

✅ Become my own boss

➡️ 100 push ups (50 currently)

➡️ 100k on YouTube (500 currently)

➡️ TED talk

➡️ Run a tropical retreat

➡️ Blog for 730 days in a row

➡️ Do a breakdancing Windmill (I can do half)

➡️ Build a million dollar business

➡️ Start a video interview series

So while the canoeing team meet today to plan their adventure, I took tiny action towards my impossible list.

Because my goals are non-negotiable.

I hit 500 YouTube Subscribers!

One of my Impossible Goals is to hit 100k on Youtube, and I just hit 500 today, woohoo! 

Only 200x that and I'm at my goal. I can do that, right?

What result do I want?

• 100k on YouTube

Who do I need to BE to get that result?

• The most valuable content creator ever

Now that I am the most valuable content creator ever, what do I do?

• I constantly ask myself, "How could I add more value?" and "How can I add more value than anyone else?"

• I spend time understanding the YouTube algorithm

• I join YouTube courses to improve my content

• I listen to the feedback I get from viewers & really listen

• I think outside the box and come up with creative ways to get more viewers & subscribers

• I post videos CONSISTENTLY every week, sometimes twice or three times a week

Who do you need to be to get the result you want? ️

P.S. Subscribe to my channel here!

We Hit 1000!

Woohoo! After 3.5 months, we hit 1000 members in my Impossible Girls Facebook Group! I’m so excited and incredibly grateful for the community that we girls have built together.

Every single day, I connect with like-minded, motivated women, going after their goals and dreams with massive strength. Some of the conversations that happen in this group are WILDLY motivating. We’re solving each other’s challenges, sharing our wins, and standing strong together when things are tough.

I couldn’t be prouder of this amazing community.

10,000, we’re coming for you.

How to Generate Solutions to Any Problem

You already have the power to generate solutions to all of your problems.

I have to remind myself of this all the time.

My favourite way to generate solutions is what I call an Epiphany List:

You write a list of 10 creative ways you could create the result you want.

And you don’t stop until you reach 10.

Because after 2 or 3 ways your logical brain will run out of ideas, and your creative brain is forced to kick in. And that’s when the epiphany happens.

The list was mine today. I want to level up the content on my YouTube channel and I currently don’t have the skills to execute my vision.

This list gave me several epiphanies.

Summer videography internship, anyone?

Why Needle Movers Matter

I used to think breakthroughs came by waking up with a genius idea at 3am or meditating for four hours and hearing the exact words from a higher power.

I’ve recently discovered that real breakthroughs come from taking action.

But not just any old action: Needle-moving action.

What is a Needle Mover?

I googled it, and apparently the phrase “needle-mover” refers to the needle on a car speedometer.

So when you “move the needle” you’re accelerating your car forward in the direction you want to go.

Essentially, what I’m trying to say is, breakthroughs will come when you consistently work on the things that will actually move your forward, instead of actions that keep you stuck exactly where you are.

My needle movers for my business:

1. Grow my audience

2. Add a ton of value to their lives

3. Make offers to help them

These are all non-negotiable actions that I take every single day to move my business forward.

And they work.

A year ago, I wasn’t doing any of them. And I’m thinking “Why am I so stuck?”

Um, hello?! Changing the wording in my instagram bio won’t make my business take off.

But these needle movers have made all the difference.

What are the needle movers for your goal?

Nearly at 1000 Members

We’re nearly at 1000 members inside my Facebook Group, Impossible Girls!

I’m so excited about it because we’ve grown to this size in such a short amount of time.

Every day, I’m inspired by the women in the group, sharing their stories and goals and dreams.

My goal is to make it the most epic place on the internet. And to be honest, it kind of already feels like it is – I would rather hang out in the group than anywhere else!

Click here to join!

My July 2020 Goals

Can you believe it’s July already?! So crazy! Also, why do I feel this way every single month?

Here are my goals for July:

1. Continue to put out a video on YouTube every week – and work on creating a better experience for myself while doing it.
   I did this in June and even though it took a LOT of effort, I’m super happy that I actually did it. However, in July I want to make it a more pleasant, enjoyable experience instead of one that takes all my energy out of me. So I will work specifically on feeling good while doing it.

2. Hit 600 Subscribers on YouTube.
   I’m currently on 487. I’m not sure exactly how to make this one work yet. But where there’s a will, there’s a way! Time for a brainstorm. (Plus, as you guys know, my impossible goal is 100,000, so 600 can’t stand in my way!)

3. Walk/run 3x a week.
   I used to be totally into it, and then I got lost when the weather started getting colder in NZ. I need to remind myself that I AM A RUNNER. It is who I am.

4. Hit 1500 members in my Impossible Girls Facebook Group.
   This one has been a challenge the last few months, but we’ve been gaining amazing traction and a lot of super positive feedback. Plus I’m doing a massive giveaway when we hit 1000 members (only 44 to go!).

5. Get my Photography done.
   I actually already booked a photographer but I had to reschedule. This month, I am COMMITTED to making it happen.

6. Join YT4B.
   It’s a YouTube growth program I’ve wanted to join for ages but have never got around to. But I’m ready. I’m committed. July it is.

What are your July Goals?

Let me know in the comments!

MY JUNE 2020 GOALS REVIEW

This month I made a deliberate effort to check my goals every few days to stay on track to hit all of them, and I’m super stoked to say that I did!

✅ Put out 1x YouTube video every week (4x videos in June). Done! I cut it sooo close. I had like 2 hours left to upload the last one 🙈

✅ Get made up every morning in makeup & clothes I feel good in. Done! This was the first time in a long time that I felt really confident every day. I don't wear a lot of makeup but even just a little concealer and mascara makes a huge difference to my desire to get on camera.

✅ Post value inside my Impossible Girls Facebook Group daily.

Done! I'm on a mission to make this group the most supportive, motivational corner of the internet. Thank you all for your fab posts, I love reading them!

✅ Get into 'morning vibes' every morning.

Done! Honestly, letting go of my elaborate morning routine in exchange for whatever gets me in a motivated mood that day is so much better! Some days I went for a walk, sometimes I listened to a Podcast, sometimes I did some journaling.

✅ Hire a social media growth manager! Done! I did this super early on in June, and she was amazing. However, she actually got a promotion at her 9-5 job and decided to focus on that – so I'm currently back to managing it myself and I'm happy doing that for now BUT I will be hiring someone again in the future...

Did you hit your June goals? Leave your June Goals review below!

My Viral Post

My post went viral yesterday!

1.3k likes and 258 comments

Some days I show up and no one likes my post. Not a soul.

But I remember to love myself anyway.

Some days I show up and people do comment, and it’s unkind things.

And I remember to love myself anyway.

Some days I show up and what I say goes totally viral, full of grateful comments.

And I remember to love myself on those days too.

Because I’ve decided that I won’t let the outside world determine whether or not I achieve my goals.

My dream is more important to me than anyone’s opinion.

Impossible goals – I’m coming for you.